FRIENDS OF THE EARTH CAMPAIGN

A set of design work produced for clients at Friends of the Earth (UK), which aim to visually communicate the story of coal, oil, and gas - From ancient sunshine through to petroleum. In order to enhance the overall impact of the campaign and to translate it's objective of encouring members to reduce climate change by switching from fossil fuels to renewable energy sources, a wide variety of forms including: posters; billboards; social media marketing images; collectable postcards and sticker designs were created. A digital paper-cutting technique was employed to make all of the visual elements within this design work, which adds more character and evokes a sense of authenticity. 

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Worcester,

United Kingdom
 

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